The Figo, which is colloquial Italian for 'cool', will be manufactured at the company's Chennai facility and launched in markets by early 2010.
Ford has announced the launch of their new small car for India at a New Delhi hotel this week. It’s called the Figo (apparently Italian for “cool” but completely meaningless in Hindi, India’s most common language after English) and will come as a four door hatchback. Ford says it has been designed by Indian engineers and is to be built following a $500 million investment at Ford’s Chennai production plant. In truth it’s not really a new car, it’s a rehashed 5th generation Fiesta that has been on sale in the rest of the world since the earlier part of this decade. But re-design must have taken place because Ford is selling this car for an expected Rs 400,000
1.25 liter capable of about 45mpg (imperial gallon) or the 1.4 turbo diesel capable of 64 mpg. Ford plans to produce 250,000 diesel engines by 2010 from their Chennai plant, many for export to other Ford plants in Asia and Europe but some will be intended for the Figo.
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